An Internet Marketing System is focused on three main goals:
WSI’s Internet Marketing System consists of 5 key components:
The core principle of an Internet Marketing System is to build targeted traffic by driving interested prospects to your website and converting those prospects into paying customers. To get the best return on your investment, we advise that you use several of the above techniques in conjunction with each other. We also recognise that there is always a place for off-line marketing and for most businesses a blended approach is advisable - it will depend on your business and the dynamics of your market place.
| A recent study revealed that media buyers will be increasing their budgets for online video advertising. According to a biannual report from the video advertising network Web TV Enterprise, which surveyed 101 media buyers booking pre-roll advertising campaigns, 97 percent were planning on maintaining or increasing video advertising spend | |
| comScore reports the final tally for 2009 US online holiday sales was up 4% over 2008, to $29.1 billion. In mid-November, eMarketer predicted 2009 US online holiday sales would grow a slightly higher 5.4% and total $30.0 billion. - Source eMarketer, Jan 2010 - - - - - - - - - - - - - - - - - - - - - - - - Advertisers will continue to use or increase their Search Marketing budgets in 2009. Expected growth for this online advertising tactic is in the double digits at 14.9% in 2009, to a total $12.3 billion. – Source eMarketer, Dec 2008 |
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| Total US Internet ad spending will increase to $25.7 billion in 2009, an 8.9% growth rate. – Source eMarketer, Dec 2008 | |
| Online ad spend is set to buck the trend of the wider advertising recession in 2010 with a predicted 7.6% year-on-year increase across Europe. The report, The Marketer's Internet Ad Barometer, forecasts that online ad spend across Europe will grow even more rapidly in 2011 with budgets expected to grow by 15% year on year. Source - EIAA | |
| The Internet accounted for about one-third of European spending on leisure travel in 2009, up from 28% in 2008. - Source eMarketer, Jan 2010 |